MARKETING
Services
(301)202-4436
👉 Our Core Commitment: You focus on the work. We focus on the growth. Our no-contract model ensures you only continue if the service is generating real profit for you.
🤝 Guaranteed & Exclusive Clients (Referrals & Appointments)
This is the heart of our service, focused on putting real, unrivaled work on your agenda.
| Service | What It Entails | Value for Your Business |
| Exclusive Referral Generation | Access to our database of potential clients actively seeking a new contractor in your service area. | We guarantee qualified business opportunities per month. You are the only contractor visiting the property. |
| Optimized Appointment Setting | You receive complete details: address, required service, day, and confirmed time the client is available. | Maximum Efficiency: We eliminate wasted time on cold calling and ensure a productive appointment schedule. |
| Conversion Coaching | Initial call with your Account Specialist to review the visitation strategy and negotiation best practices. | We teach you how to maximize your closing rate by leveraging the advantage of having zero competition. |
💼 Instant Credibility (Web Design & Graphic Design)
90% of clients check your brand online before the appointment. We ensure your image projects.
| Service | What It Entails | Value for Your Business |
| Solid Brand Identity | Design or update of a professional Logo that inspires trust. | Your logo will look great on vehicles, uniforms, and estimate documents. |
| Professional Sales Material | Design of a customized, branded Digital Estimate Template (Quote Template). | Improves Value Perception: Deliver estimates that look as professional as the work you perform, justifying fair pricing. |
| Google My Business (GMB) Setup | We assist you in creating and optimizing your Google Business Profile. | Local Trust: We ensure your business appears on Google Maps and local searches—the first test of credibility for a client. |
📈 Business Multiplier (Marketing & Reviews)
We turn each of the 8 clients into a new referral generating machine and boost your online reputation.
| Service | What It Entails | Value for Your Business |
| 5-Star Review Strategy | We provide scripts and automated templates for soliciting reviews on Google. | Organic Traffic: A solid online reputation attracts clients not part of our service, giving you free work. |
| Social Media Content Guide | Tips and templates for showcasing your «Before & After» projects on Facebook/Instagram. | Authority and Visibility: Keeps your brand top-of-mind in the community, attracting property owners who are planning renovations. |
| Conversion Rate Analysis | Weekly tracking to measure how many of the 2 referrals convert to visits and how many visits convert to paid jobs. | Optimizing ROI: Know exactly how much money you are earning for every dollar invested in referrals. |
💡 Value-Added Service Ideas for Contractors
🌐 Web Design
| Suggested Service | Contractor-Focused Description | Value Proposition |
| «Trust Point» Website | Development of a 1-page (landing page) or 3 essential pages (Home, Services, Gallery/Testimonials). Mobile-optimized and centered on local credibility. | Trust Generation: A professional site is crucial so that the client receiving your call can «Google you» and confirm your legitimacy before the appointment. |
| Gallery and Success Story Optimization | Specialized service to create an impactful «Before & After» section. Includes image formatting and drafting project narratives. | Visual Social Proof: Turns the portfolio into a sales tool, not just a photo gallery. |
| Basic Local SEO Setup | Ensuring the contractor appears in relevant local searches (e.g., «roofing contractor near me»). Configuration of Google My Business/Google Business Profile (essential for contractors). | Local Visibility: Captures clients who are not part of your leads, strengthening the local business. |
The goal is to provide the contractor with an online presence that builds instant trust with clients who search their name after receiving the referral.
📢 Marketing (Digital and Local)
| Suggested Service | Contractor-Focused Description | Value Proposition |
| «Digital Word-of-Mouth» Campaign | Strategy and templates to request reviews from clients who came through the 8 referrals. Includes setting up an automated system for requesting reviews on Google and Yelp. | Lead Multiplication: Turns one paying client into 10 potential leads through positive reviews. |
| Social Media Content Plan (Before/After) | Creation of a posting template and calendar for Facebook/Instagram, focused on showcasing the transformations of won projects. | Visual Authority: Keeps the brand fresh and visible, attracting homeowners who are «thinking» about renovating. |
| Retargeting Strategy for Unclosed Quotes | Setting up a small email or ad campaign for clients who received a quote but didn’t close the deal, keeping them «warm.» | Lead Recovery: Ensures the effort and cost of the initial visit for those referrals are not lost. |
The goal is to capitalize on the exclusive referrals and turn them into an infinite source of organic referrals (word-of-mouth).
🎨 Graphic Design
| Suggested Service | Contractor-Focused Description | Value Proposition |
| Appointment Sales Material Design | Professional design of service brochures, business cards, or a branded Quote Template. | Professionalism at the Visit: Improves the perception of value during price negotiation with the client. |
| «Reliable and Local» Logo Redesign | Creation or update of a logo that looks good on vehicles, uniforms, and quotes. | Solid Brand Identity: Projects stability and seriousness, which is vital in the construction industry. |
| Social Media Templates (Branding) | Package of 5-10 editable image templates (for Canva) featuring the contractor’s color palette and logo, ready to announce promotions or finished projects. | Consistency: Allows the contractor to maintain a unified brand image without depending on a designer for every post. |
The goal is to professionalize the brand image and sales materials the contractor takes to the client appointment.
📅 Appointment / Conversion Management
| Suggested Service | Contractor-Focused Description | Value Proposition |
| «360° Appointment Confirmation» System | Automation of SMS/Email reminders (to the client and the contractor) to reduce the «no-show» rate and ensure the appointment happens. | Efficiency and Time: Reduces the contractor’s wasted time due to missed appointments. |
| Conversion Monitoring and Follow-Up | Weekly analysis service of the 2 referrals delivered: Was contact made? Was the appointment booked? Was the job closed? Closing Rate reports are generated. | Optimizing ROI: Helps the contractor see the real value and where they need to improve their sales process. |
| «Exclusive Appointment Script» Training | A workshop or coaching session focused on the best way to approach the client from an exclusive referral (where you don’t need to «sell,» but rather consult and advise). | Closing Skills: Ensures the contractor makes the most of the «no competition» advantage to close the deal at a good price. |
This service is the closest to your current model and focuses on perfecting the delivery and outcome of the leads.